Benefits of Skin Serums and Expert Advice For Which Ones You Need in a Dry Climate

The world of skincare products is vast, making you feel hopeful, nurtured, seen, and at other times, totally overwhelmed and/or invisible.  It seems like everywhere we turn we are being told that we need the latest, most highly-advanced skincare products or the newest formulation of the latest trend (think snail mucin, think sticky…).  When it comes to choosing the right skincare products for your specific skin type, conditions and the climate in which you live, your trusted licensed professional esthetician is your best friend.  Our expertise helps you to know how to get the best results for your skin by helping you create a skincare regimen that meets your skin’s needs and your lifestyle needs.  Here at b Theory, we are highly selective in the product lines that we carry, ensuring that your skin will be safe from toxic ingredients, improper formulations, and trendy unproven products.

One area of skincare products that is particularly exciting and often challenging to navigate on your own is the world of serums.  For some people, adding a serum or two into their skincare routine is a must.  For others, they frequently ask, “Why can’t all of these ingredients be in one or two products?  How am I going to get all of this on my skin before I leave the house or go to bed?”  We feel you! We are here to help you understand the benefits of serums, how they work most effectively and why it is essential to use properly formulated serums to get the results that you most desire.

A serum is a high-performance, potent, concentrated formula that targets specific concerns including:

  • Areas of dark pigmentation

  • Fine lines and wrinkles

  • Dryness

  • Rough texture

  • Acne/breakouts

  • Loss of elasticity and firmness

Serums are different from moisturizers, toners and masques based upon their ingredients, molecule size (how deeply it penetrates into the skin) and delivery systems.  Serums typically have fewer ingredients than other skincare products and need to be applied to the skin in the correct layered order, at the right time of day, and the optimal frequency during the week.  Serums can range from thin gel-based formulations, to thicker, creamier, even oil-based formulations.

Molecule size and delivery systems go hand-in-hand. Certain ingredients, such as mandelic acid, have a large molecule that treats the skin at the surface level, helping to clear bacteria, gently exfoliate, and brighten pigmentation.  Other ingredients, such as hyaluronic acid, must be formulated properly with a small molecule that can penetrate deeply into the skin, otherwise this ingredient may actually cause the skin to dry out, rather than boosting hydration, plumpness and firmness. Getting active skincare ingredients past the skin barrier and deeper into the epidermis of the skin requires the use of a liposomal delivery system. Liposomes create an outer coating of lipids which surround the molecules of the serum, allowing them to penetrate into the dermis and slowly be released.  Similarly, time-released and micro-encapsulated formulas use technology that stabilizes and coats the molecules allowing for a gentler, slower release of active ingredients helping to reduce sensitivity and irritation.

Serum ingredients to look for in our sunny dry climate:

Whether you are new to using serums or a seasoned serum-lover, we can help you find the right serum with the best ingredients, formulation and delivery system to ensure that you are getting optimal results for your skin type and conditions.  Call 720-432-2878 or book a consultation online to ask us all of your serum-related questions - we love educating you!


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How Vitamin A Helps to Rejuvenate Our Skin and the Difference Between Retinals and Retinols